Spring cleaning is not just “needed” each year, it’s incredibly important.  It helps get rid of the clutter while cleaning up and taking care of the essentials.  It’s the same with business advertising.  Each year, businesses should carve out time to assess “what’s working” and if the hard answer is “it’s not”, then figure out if you can fix it…or whether you should toss it for something that will work.

What holds us back?  Mostly the past, memories, and relationships.  But business is about the present and future and not the past.

We are seeing more and more local and regional businesses using radio along with digital strategies.  This IS what’s working.  The powerful mass reach locally of radio combined with targetability of a digital campaign.  Radio gets them to “click, call, visit, or search” better than any other medium.

Let us help your spring cleaning!  Call 607-257-6400